Cookies, kept to the essentials.
We use the few cookies needed to run the service — plus analytics and advertising cookies that never load unless you say yes.
Last updated: 23 September 2026
A cookie is a small file a site stores in your browser. Here’s exactly what Very Minted uses, and why.
Essential cookies
These keep the service working — signing you in and keeping you signed in, and protecting against fraud and abuse. They’re set by our authentication provider (Clerk) and can’t be turned off without breaking sign-in.
Analytics
We use Vercel Analytics to understand how the site and app are used — which pages are visited and how they perform. It sets no cookies, and it doesn’t build advertising profiles or track you across other websites.
On vminted.com we also use Google Analytics (provided by Google), but only if you click Accept on the cookie banner — decline and it never loads. If you accept, it sets two first-party cookies, _ga and _ga_LYB4ST3XP3, which tell one browser from another and keep track of the current visit; they last up to two years. It tells us which pages people find useful and where visitors come from. If you then create an account, the app (app.vminted.com) sends Google one more thing, once: that an account was made, and whether by email, Google or Facebook — never the pages of the app or anything in it. We don’t use Google’s advertising features: advertising storage and personalisation stay switched off.
Advertising (opt-in only)
If you accept, we load the Meta (Facebook) Pixel so we can measure our ads and reach people like you. Nothing loads until you click Accept on the cookie banner — decline and no advertising cookies are ever set. When you sign up we also send Meta a conversion signal using a one-way hashed (unreadable) version of your email, so we can tell which ads bring real sign-ups without sharing your actual address. You can change your mind any time — see below.
What we don’t do
- No analytics or advertising cookies unless you opt in.
- No selling of your data to third parties.
- No sharing of your raw email — advertising matches use a hashed value only.
Controlling cookies
Decline on the banner and no analytics or advertising cookies are set. Changed your mind? — that removes the analytics and advertising cookies we set and asks you again. You can also clear or block cookies in your browser settings at any time; blocking essential cookies will stop you signing in. For more on how we handle data generally, see our Privacy policy.
Questions? Email hello@vminted.com.